Google will have to face a $5 Billion lawsuit for tracking users in incognito mode
As per a new lawsuit, Google has been fined $5 billion that claims that the company secretly collects user data even when the users are using the incognito mode in the browser. As per Bloomberg, a judge in California has ruled that the lawsuit against Google can go forward.
As per lawsuit Chrome’s private mode should also stop Google’s server side tracking and that Google’s failure to cease such tracking violates federal wiretap laws.
Google had sought to have the case thrown out, but US District Judge Lucy Koh wrote in her ruling that the company “did not notify users that Google engages in the alleged data collection while the user is in private browsing mode.”
Google has said that the company disputes the lawsuit’s claims as it makes clear that the “Incognito Mode” does not make user invisible, their session might be visible to the websites they visit and also to any third party analytics or ads services the visited website use.
We strongly dispute these claims and we will defend ourselves vigorously against them. Incognito mode doesn’t use your existing cookie store and, at the end of the session, dumps any cookies, history, and autofill data that were generated—that’s it. It doesn’t change the way websites work. If the message on the Incognito “new tab” page isn’t enough for you, it also links to a “learn more” page that graphically spells out the details in several paragraphs. Whether that’s enough for Google to dodge this lawsuit is something the company will have to hash out in court.