YouTube is paying top creators to promote its new Twitch-style features

YouTube has been facing a lot of problems lately because of all the other competing platforms that have proved to be Better than YouTube in various ways. Therefore, YouTube is making an attempt to assist new monetization features to get off the ground. According to the report of Bloomberg , YouTube is paying some of its top creators up to six figures to use and promote features like subscriptions and pinned comments in chat. This move could make the bloggers and influencers to stay and leave for sites like Twitch and monetization platforms like Patreon.

YouTube has launched a twitch-style feature. This feature allows viewers to “tip” a YouTube creator during the live stream. As a result, their comment stays on-screen with the length determined by the size of the donation. It’s similar in ways to donations and “bits” on Twitch, which viewers can award streamers with in addition to a monthly subscription fee.

And to promote this new feature, YouTube is paying some of it’s top best influencers. It’s also paying creators to promote its new monthly Sponsorships subscription service, which is similar to Twitch’s channel subscription service.


YouTube hopes that this move will keep the Creators around for a longer time and build more reliable revenue streams for YouTubers.


Your email address will not be published.

KNine Vox is an emerging news/media website, we cover a vast category of topics whether it is technology, sports or entertainment, we cover it all!. With every article, we try to provide our readers with an immersive experience which not only entertains them but also educate them.

Support Us
Your financial contribution will help us sustain and deliver with our best efforts !!
mersin escort - escort mersin - izmir escort - ankara escort - escort amasya